Course Modules
- Introduction to fundamentals of SEO
- Keyword Research in SEO
- Content in SEO
- Key factors of SEO
- Indexing by Search Engines and Algorithms
- Backlinks in SEO
- On Page Off-page SEO
- Auditing in SEO
- Optimizing content on pages with tag management
- Structured Data Markup
- SEO for local vs Enterprise Business
- Sitemap Management
You Will Learn
- What is SEO & Why is it Important?
- Keyword Research & Keyword Targeting Best Practices
- On-Page Optimization Best Practices
- Information Architecture Best Practices
- How to Execute Content Marketing & Link Building
- Common Technical SEO Issues & Best Practices
- How to Track & Measure SEO Results
- Additional SEO Considerations (Such as Mobile, International & Local SEO Best Practices)